Roll Up is an artist's book designed as a collective exhibition, an object book, a container in which the Fondazione Bonotto suggestions, the Fluxus collection and Concrete, Visual and Sound Poetry have been reinterpreted and brought to life.
This book object becomes a versatile container for different contributions, almost an anthology of experimental formulas of artist's books.
The active participation of the reader is required, not only in the activation through scores and instructions, but even more in the change of linguistic register that is constantly proposed.
CamuffoLab designed the graphic project for the publication Roll Up for Fondazione Bevilacqua La Masa.
Client: Fondazione Bevilacqua La Masa / Fondazione Bonotto
Team: Matteo Zago